Mass Media Influence On People s Ideas About Society

Jamilah Alfadhli ENG 110-01 November 13, 2015 Mass Media Influence in Shaping People’s Ideas about Society The most important goal for mass media is to make high revenues. To make this goal real and earn that money mass media maker or producer put effective working plans. These effective plans could be in all different kinds of any mass media. There are several effects of made mass media planning before it broadcasting a message to improve it economic. These effects are; effects of advertising on purchasing, effects of political campaigns on voting, effects of public service announcements on personal behavior and social improvement, the effects of media ritual on social control. In addition, mass media maker work together to improve it business, take care of mass media agenda setting, make more money, and own loyal audience. Nowadays, mass media with all kind it considered one of the functions of an urban and educated society. All society want to be like the leader and it peoples must follow without adopt. So, mass media tried to make it relationship with audience to improve their ideas about their society. Mass media have the potential support for business, they can put marketing plans to attract more audience. So, Rossolatos presented the the reason of making marketing plans, Planning for a marketing communications campaign essentially amounts to the process of delivering a message pertaining to a brand’s intended positioning to specific target audiences through theShow MoreRelatedWhy Is Medium Is The Massage Essay1528 Words   |  7 PagesWhy is Medium Message? Marshall McLuhan, a technological determinist, says in his book ‘Medium is the massage’ that the most widespread modern media influence how humans think, act and perceive the world around them. 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However, unlimited access to the Internet, mobile phone use in theRead MoreMead s Theory Of Self And Society1518 Words   |  7 PagesMead s Theory of Self and Society According to this theory, Mead suggested that people live in a world that is in a large part constructed in accordance with social and societal norms. He believed that objects, events, and behaviors come from the interpretation people give them, and interpretations vary from one group to another. In specific, the meaning of objects, events, and behaviors comes from the meaning people give these objects events, and behavior; thus, the interpretations may certainlyRead MoreHuman Resource Training For The Media Sector1679 Words   |  7 PagesMass media is a very important role in the development of today s society. It impacts on the social consciousness to establish and consolidate a system of political thought leaders for society; associate members of society into a unity, a whole on the basis of the stance, political attitudes generally. Mass media also perform monitoring functions, and social management, monitoring, detection, promptly report the problems, new conflicts arise, con tributes political stability to society. Such an importantRead MoreHow Media Affects The Socialization Of Children1562 Words   |  7 PagesHow Media Affects the Socialization of Children As mass media continues to expand through our use of everyday electronics, children s socialization skills may be suffering by the lack of face to face, physical, and natural interaction. Mass media like television, computers, radios, newspapers, video games and many others play a huge role in socialization in children. Children need interaction, and mass media offers no physical interaction at all. Children are spending more and more time in theRead MoreAudience Is A Term That Used To Describe A Large Group1602 Words   |  7 Pagesconsumers who are usually united by their participation in the use of media. Mass media audience can be a person or a group of people who use or are attracted by a certain type of mass media such as newspapers, radio, TV, internet resources, etc. it can conclude both publics of a certain newspaper, radio channel, journal, website or even a single text of media (radio programme, TV programme, etc). As being part of the mass media system, the audience are sufficiently independent. Most of the timesRead MoreHypodermic Needle Theory1128 Words   |  5 PagesFidela Diosa S. Romana University of the Philippines, Diliman Abstract This paper discusses the Hypodermic Needle Theory – its history, key concepts and criticism. As the theory suggests direct and immediate effect of mass media to its audience, a social phenomenon called ‘copycat crimes’ is analyzed through its lens. The criticisms and ambiguities of the hypodermic needle theory are used to formulate a new theory believed to be more applicable and accurate to social issues and media awarenessRead MoreMedia s Influence On Society Essay1250 Words   |  5 Pagescapitalist society the United States has developed a media centered culture. Society has been influenced tremendously by mass media it seems as if it has become a necessity in life. Nine DVDs worth of data per person every day is the amount of all media delivered to consumers whether it be visual or auditorial on a daily basis. As consumers and technology develop that number will continue to increase because of the multi-tasking abilities that will be created (Zverina 13). The hold media has on society

Introduced to a child Free Essays

When we first are Introduced to a child, we have to assess them to understand which bevel of language we are going to use with them, we would not say to a 6 month old baby, ‘Hello, how are you, what have you been doing today, what would you like for dinner et. We must use lots of facial expressions and soften our tone of voice and use shorter sentences, we tend to speak slower as well so we say ‘Hellos’ with a big smile on our face when speaking to a baby. If we are showing a baby something when we are speaking to them we should point also to help them understand what we are saying to them. We will write a custom essay sample on Introduced to a child or any similar topic only for you Order Now Rhetorical questions are not real questions as the person asking the question as such, also answer it, so we might say to a baby would you like your nap now, Oh yes you would, you look very tired’ or you would like your bottle of milk now, wouldn’t you’. It allows us to speak and communicate with a baby or toddler who will not answer our questions but it is a way of us using speech, language and communication on a daily basis, helping to be part of the day and feel involved. Using eye contact and smiling the response it usually positive and received back with a mile or babble. Closed questions should not be used all the time, only when a yes or no answer Is needed, we must ensure we still use all others areas through out the day, we can use a closed questions Like ‘have you finished your lunch’ ‘do you need help with your shoes’. Closed question should not be used on babies, but can be used on young even able to shake or nod their head. Sometimes if a child is upset or does not know you (their first settling in), closed questions can be used to help if the child is feeling anxious and does not want to hold a conversation with you, obviously this is something you do not want happening every day and the child should start to speak and say words to you. Open questions prompt a child to give a longer answer and are needed to develop their speech and language skills. So asking questions like ‘what shall we do today’ ‘what shall we have for lunch’. A child should not give a yes or no answer in open questions, but hopefully will speak up and answer the questions, sometimes you may et a ‘l don’t no’ answer, but that usually is due to others reasons. Babies will not be able to answer open questions and most of the time only children that feel comfortable with you, so the children that attend you setting for a while and are quite settled. How to cite Introduced to a child, Papers

Panera Porters 5 Forces free essay sample

Porter’s Five Forces Rivalry Among Competing Sellers: HIGH/MODERATE The rivalry among competing sellers, often the strongest competitive pressure, is also fairly high for Panera in the restaurant industry. No switching costs, numerous competitors, and an increase in the availability of healthy food For a company in the restaurant industry, there are no switching costs for consumers. It is not like, for instance, the cable industry where cancellation fees are prevalent or an electronics industry where prices for a new product are high. If one day, the consumer decides that he or she would like to go to Sweet Green for lunch instead of Panera, the only switching cost would be the price difference between the two meals (which may be negligible or favorable for the consumer). This makes competition more important. Something that Panera must be mindful of is the potential for decreased differentiation between their products and competing brands. We will write a custom essay sample on Panera Porters 5 Forces or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Currently they have a strong reputation of providing high quality, healthy, and preservative-free food choices. Demand for this type of food is growing rapidly. As we look to the future it may become less of a strength for Panera and more of an industry standard. With increased demand, more restaurants will be willing to offer this type of product. Already we see a change occurring, according to research done by the Natural Restaurant Industry in 2010-2011 which indicated that more than half of all restaurants are offering locally sourced produce. Related, is the fact that there are an incredibly large number of competitors in the restaurant industry in general, whether they offer organic/healthy options or not. Restaurants that offer Asian, Mexican, American, Italian, etc. must all be considered. There is an incredibly high number of competing restaurants for consumers to choose between. The number of eating place establishments in the US is 970,000. There are a couple factors that work in Panera’s favor. The buyer demand is growing at a fast pace. As the book states, declining growth or slow growth (1 or 2 percent) facilitates high competitive pressure. Food and drink sales are expected to grow at around 3.5% in 2012. In addition to this, there is a rapid increase in demand for organic, fresh, and healthy food options and Panera is one of the best at offering this. Panera is also consistently referred to as â€Å"the leader in the fast-casual industry.† This leads us to believe that there are not a plethora of competitors with equal size and competitive strength at the moment. Panera also has one of the most loyal consumer bases in the industry. TNS Intersearch conducted a study in 2011 that scored Panera the highest level of customer loyalty among quick-casual restaurants. They are less likely to switch to rival competitors. Threat of New Entrants: MODERATE The threat of new entrants is measured by the level of entry barriers, brand reputation and customer loyalty, potential for existing competitors to expand, growth of buyer demand, In terms of the restaurant industry, the capital requirements for entry are not large. Buildings can be leased, input food supplies can be bought fairly cheaply, and the fees for opening a business, as long as there are not liquor licenses involved, are manageable. Other barriers to entry play a larger role. Reputation is very important in the restaurant industry. It is difficult to build a brand/reputation from scratch. Panera possesses a strong advantage because they already have a great reputation. In 2011, Zagat gave Panera the #1 rating for â€Å"Best Salads† as well as â€Å"Top Rated Facilities.† It was also in BusinessWeek’s 2010 list of the 25 best companies for customer service. They have established their brand in a way that will be difficult to match for new entrants. In relation to other industries, the restaurant industry does not inherently have high barriers to entry. As stated, the financial barriers are manageable, there are not high capital requirements, and government regulations for a non-alcoholic restaurant are low. The biggest barriers lie with reputation and brand loyalty. These are areas in which Panera excels. Threat of Substitutes: HIGH/MODERATE The threat of substitutes is dictated by the availability of substitute products, the quality of substitutes, and the cost switching. There is a high availability of substitute products. Consumers can choose from 970,000 eating establishments with choices of Asian food, American, Mexican Italian, etc. Since there are so many restaurants, a consumer would be able to find quality within any one of these substitutes. Additionally, there is no cost of switching to a substitute aside from the cost of the meal, and the opportunity cost of any discounts that Panera may be able to offer to loyal customers. Supplier Power: LOW Supplier Power is based on the dependence that a company has on the suppliers of their input products. This refers to the supplier’s ability to dictate price and offer differentiated/high quality products, as well as the ability of the company to perform the supplier’s task (i.e. If the company could readily create the input, the supplier power is low). Panera is a very vertically integrated company. They manufacture their own dough, bake it, and sell it to the consumer. The dough made at their factories was sold to the company-owned and franchised facilities alike. The only reliance they have on outside suppliers is with the original ingredients as well as sweets and various other products that they sell. Panera often uses one supplier for one of their ingredients, but it is not difficult for them to get ingredients from other suppliers if necessary. They have three different suppliers for their antibiotic-free chicken, but alternative sources could be used. With almost every one of their suppliers, there are easy alternatives that could be used. Panera further manages supplier power by entering into annual or multi-year contracts to decrease the risk of cost fluctuation. Buyer Power: HIGH Buyer power refers to the extent to which buyers have bargaining power and how price-sensitive they are. Buyer power is one of the driving forces for Panera. Consumers in the restaurant industry are very price sensitive. When they come to Panera, they expect to pay a certain price and obtain a certain quality. If that value is not met, then there are an abundance of other options for them to choose from. Again, the lack of costs of switching contributes to this competitive pressure. Panera must be wary of the fact that a consumer can freely go between restaurants. Another component of buying power is the knowledge of consumers. Consumers are becoming increasingly knowledgeable about the quality and nutrition of food as well as the prices of competing brands. The internet allows them to access this information with ease. For this reason, Panera must continue to offer high value for the buyers or else they risk losing them.

Osi Model free essay sample

The OSI Model consists of seven layers. These layers are the application layer, presentation layer, session layer, transport layer, network layer, data link layer, and physical layer. The Application Layer The application layer is responsible for interaction between the operating system and the network services and provides an interface to the system. It provides the user interface to a range of network wide distributed services including file transfer, printer access, and mail (Regan, 2004).Presentation Layer This layer makes sure that information sent by one application layer protocol from a remote system is readable by another application layer protocol in a remote system. It is a translator between different data formats, protocols, and systems. Session Layer The Session Layer allows remote users to establish, manage, and terminate a connection. The session layer enables two users to organize and manage their data exchange and to implement dialog control between the source and destination network devices, including the type of dialog (simplex, half duplex, full duplex) and how long a computer transmits (Regan, 2004). We will write a custom essay sample on Osi Model or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Transport Layer The Transport Layer is the layer that connects the upper and lower layers together. The transport layer is also responsible for reliable, transparent transfer of data between two end points. Network Layer The Network Layer concerns itself with the addressing and routing necessary to move data from one network to another. Data Link Layer The Data Link Layer is responsible for sending data over the channel. It sends frames, defines the station address, and provides link management.